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Ryan O’Neil Williams
I run the marketing for Long Island’s local businesses, professionals, and campaigns — built to win attention and prove results, because I came up in both worlds.
Most people keep creativity and accounting in separate rooms.
I’ve spent my career on the wall between them. As a DJ and VJ, I read live crowds — catching attention with sound and video and never letting it drop. As a billing manager inside major law firms for twenty-six years, I lived by the opposite discipline: nothing counts unless the number checks out.
The DJ / VJ
Years in sound, video and multimedia — the craft of catching attention and refusing to let it go.
The Accountant
Twenty-six years in billing, where the only result that matters is one you can put a number on.
“A DJ reads the room. An accountant reads the numbers. Your marketing deserves someone who does both.”
Digital marketing is where those two finally meet. Winning attention is creative; keeping it and turning it into revenue is accountable. Most marketers are strong on one side of that line — I’ve built a career on both.
One throughline runs through all of it — a career spent either winning attention or proving results, and eventually doing both at once.
| Dominion Digital Entertainment, Inc. | 1996–2016 · 20 yrs | Founder, COO & Creative Director / VJ — built Dominion Digital DJs and its DVJ video brand Dominion MVX, acquiring, remixing and presenting music & music-video entertainment for private and corporate clients. |
| Legal & professional-services billing | 1993–2019 · 26 yrs | Full billing cycles, firm-wide e-billing rollouts and training at major New York law firms |
| Social Marketing Associates → Hyper Local Hero | 2008–present · 18 yrs | Digital marketing systems for Long Island’s local businesses, professionals and causes |
It’s why I don’t need the economics of your business explained to me — and why “marketing,” in my hands, is built to show up on your books, not just your feed.
Let’s talk — fifteen minutes
Book a time that works and I’ll walk your business the way a new customer finds you online, then tell you plainly what I’d fix first. No pitch, no pressure.
Ryan O’Neil Williams · Founder, Hyper Local Hero Media